An investigation into the feasibility of setting up a Vintage wedding dress boutique in Pontarddulais, Swansea
Cardiff Metropolitan University
MetadataShow full item record
The aim of the project is to investigate and study the wedding industry together with assessing the feasibility of starting a Vintage wedding gown boutique in the village of Pontardulais, Swansea. The focus of the project is on the ability to start and sustain a successful wedding dress business specialising in vintage gowns, vintage accessories, alterations and repairs. The project that follows will firstly look at the academic literature that surrounds the wedding dress industry together with books and several internet sites which will form part of the literature review. Secondly an executive summary will precede the contents page and summarise the business venture. Following the executive summary is the third and most detailed area of the project, the business plan. This provides information on the products and services offered together with marketing strategies, financial forecasts, market research and management personnel. SWOT and PESTEL analysis are also used within the business plan to provide an insight on the internal and external environment surrounding the business. The business plan also addresses future developments that the business can look to research in later years when growth has occurred. Following the business plan, an analysis and discussion section of the report will seek to critically evaluate the decisions, actions and process involved when creating the business plan and business concept. It will also address whether the project is feasible to start. Finally, the project will be concluded by addressing whether or not the objectives of the project have been met.
BA Enterprise Project
Showing items related by title, author, subject and abstract.
Mah, Victor Agha-Ah (Cardiff Metropolitan University, 2016)There is wide recognition among contemporary researchers that sustaining community-managed projects in rural areas remains a herculean challenge. Empirical evidence shows that about 65% of community-managed projects in ...
Martin, Joseph (Cardiff Metropolitan University, 2016)Projects have been executed since the beginning of mankind and have provided us with some remarkable achievements. Projects come in many different shapes and sizes, and many organizations depend on the success of projects ...
Obinna, Chukwuma (University of Wales, 2010)The presence of risk in projects has a significant effect of construction projects objectives in terms of cost, time, quality and specification. With rapid increase in the size and complexity of construction projects so ...