A CRITICAL ANALYSIS OF THE IMPACT THE 2012 OLYMPIC GAMES
Cardiff Metropolitan University
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The main objective of the study was to establish whether the Olympic Games had a lasting impact on young people within the United Kingdom, with the area of focus being East Devon. After looking thoroughly through all available literature a questionnaire was considered to be the most suitable method of data collection, as it would allow for the most accurate and reliable results to be collected. The chosen method is a quantitative method which will be given to as many Year 8 and 11 pupils as possible at Uffculme School, Devon. The results of the questionnaires (n=158) illustrated the Olympic Legacy had not had the level of impact expected in this particular area of the United Kingdom. This result came despite the opinion that nearly 65% enjoyed the Olympics considerably, however there was no visible sign of any increase in participation within the sample group. The results also showed that all participants, of any age, were unaware of local initiatives and programmes in their local area which highlighted a lack of publicity by the local government and sports councils. The study’s findings illustrated that there is much more to be done for the London 2012 Olympic Legacy to be successful in developing and maintaining participation rates throughout the United Kingdom and in particular away from London. However it did highlight that the Games had been thoroughly enjoyed and that people of all ages could appreciate the event as a whole. Another major finding within the study was that there was a direct link between the primary school attended and the amount of sport they continue to play at Secondary School. This can be attributed to the effect that PE teachers can have on young people, with their role in young people’s sporting development they can be seen as positive role models for their future sporting participation.
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Price, Christopher, John (University of Wales Institute Cardiff, 2011)According to Lamartine and DeCosta (2002) the Olympic Games and its organisers, the International Olympic Committee (IOC), have been widely criticised over the last three decades regarding its increasingly commercialised ...
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