‘Evaluate the feasibility of opening a mobile catering unit in Herefordshire specialising in gourmet food which will be locally sourced and homemade’
Cardiff Metropolitan University
MetadataShow full item record
The aim of this Enterprise project is to evaluate whether it would be feasible to set up a mobile catering unit within Hereford and whether there is a gap in the market to serve gourmet food which is locally sourced and homemade. In order to complete this aim the author had to identify objectives to follow to help assess the feasibility in various steps and stages. The following objectives were set; • To conduct a comprehensive literature review regarding the start-up of businesses likewise to the proposed business. Alongside this use relevant sources of information associated with the hospitality industry such as books, journals and the internet and relevant literature regarding similar businesses. • Conduct primary and secondary market research to assess the potential demand for the proposed business ideas using primary methods such as questionnaires and interviews to relevant business owners as well as carrying out secondary research using tools such as Mintel and Key Note to compile research regarding the market. • Research in detail, the relevant legal requirements for the business. • Construct a detailed business plan to check the feasibility of the proposed business. Use all aspects such as finance, products and services, business objectives, the market and marketing and the management of human resources. • Evaluate the financial feasibility from the results of the business planning process including using cash flow statements, profit and loss accounts, balance sheets and ratio calculations. • Conclude and make relevant recommendations with regards to the research and findings found from completing the Enterprise project
BA (Hons) International Hospitality Management
Showing items related by title, author, subject and abstract.
The Dessert Bar: An evaluation into the feasibility of setting up a quality dessert restaurant within Cardiff. Matthews, Amy (Cardiff Metropolitan University, 2014)A study commenced to evaluate the feasibility of setting up Just Desserts, a restaurant that specialises in quality freshly-made desserts within a Cardiff hotspot. The following summarised objectives demonstrate the ...
An evaluation into the feasibility of establishing a healthy lounge bar, Its core aim is to provide healthy calorie controlled meals which are nutritious high standard and affordable along with beverages which are low calorie, low alcohol/diet drinks. Hilton, Katherine Marie (Cardiff Metropolitan University, 2014)The project aim was to research into the feasibility of setting up a healthy lounge bar specialising in calorie controlled food and beverages. To support this aim, objectives were devised that included; analytically reviewing ...
To evaluate the feasibility of setting up a student coffee shop offering sweets and pastries, situated in Cardiff Olliff, Tom (Cardiff Metropolitan University, 2016-04)The project aim was to evaluate the feasibility of developing a student café, offering a sweets and pastry menu within the Cathays area in Cardiff. A series of objectives were created to achieve this aim. The objectives ...