Eye tracking to identify strategies used by readers seeking information from on-line texts
Payne, S. J.
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he aim was to investigate how readers effectively allocate their time across multiple texts under time pressure. Two experiments using an eye tracker to follow readers' eye movements when studying for a specific test from written texts showed that all or most pages of a text were consulted by the reader, with the later paragraphs within a page of a bad text being viewed for less time than the early paragraphs. Readers employed a 'skimming by satisficing' strategy to adaptively allocate their time to the most beneficial information sources. Evidence of how readers reject a page of text if it is not meeting their threshold level of satisfaction in terms of information gain is presented.
Proceedings of the 13th Eurpoean conference on Cognitive ergonomics: trust and control in complex socio-technical systems, 2006, pp.115-116
- Education Research 
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