Developing an organisational culture model that fits the bar at Cardiff RFC Ltd
Cardiff Metropolitan University
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This research project aims to assess the organisational culture within the bar at Cardiff RFC Ltd (CFRC). Therefore a detailed review of the literature was conducted, where it was identified what culture is, why it’s important, how it was created and developed and the different types of culture. This lead the author to create a conceptual framework adapted from Handy (1993), which predicted the type of culture that fitted the bar at CRFC. A survey questionnaire was distributed to 90 people involved with CRFC, to test the hypothesis. These people included, past and present staff, members and supporters of the club. The sampling approach was used to include all people who are involved with CRFC and has experienced the culture in some way. Interviews were also taken place with two representatives at managerial level from CRFC to test the hypothesis. The results confirmed that the culture is close to Handy’s (1993) Power culture but it also overlaps into other cultures. A model was developed from these results. Recommendations were made, and one of the recommendations were to test this model on other rugby union clubs bars, to see if this is specific to the culture at CRFC’s bar or other rugby clubs too.
BA (HONS) Events Management
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