A feasibility study into setting up a unique café in Cardiff, which will provide a different but cosy café experience.
Cardiff Metropolitan University
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The enterprise project has been produced to evaluate the feasibility of setting up a unique café in Cardiff, which will provide a different but cosy café experience. The project is complete with all aspects of a business plan to show the success of the idea. The following objectives have been met within the business plan in order to complete the aim of the project: • Conduct a comprehensive literature review • Analyse the space available in the market through market research for a new café in Cardiff • Identify financial resources and legal requirements to establish the café • Develop a detailed business plan and look at the revenue needed in order to evaluate the feasibility of setting up the café • Finally conclude and make recommendations that could be made to the business plan Secondary research has shown that the market is strong and successful, with predictions for the industry to continue growing. Further market research supports this information with positive feedback and a demand for a new café in Cardiff from potential customers. Various financial documents have also proved the profitability of the business idea, turning over a good profit in the third year of trading which could provide sufficient funds to consider development within the business.
BA Enterprise Project