Critical reflections on performing arts impact evaluations

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Author
Williams-Burnett, Nicola
Skinner, Heather
Date
2017-05-02Acceptance date
2016-06-09
Type
Article
Publisher
Emerald
ISSN
2056-4945
Metadata
Show full item recordAbstract
Purpose
The purpose of this paper is to present a critically reflective account of the process of conducting an impact evaluation of a dance-theatre company’s staged productions and workshops.
Design/methodology/approach
There are two main approaches: the introspective critical reflection on the process of performing an impact evaluation; and the drawing/colouring methods used to perform it.
Findings
It is more difficult to provide impact evaluations of the soft rather than hard outcomes of publicly funded performance arts. The engagement of third-party evaluators may help overcome the challenge that many “accepted” approaches are outwith the skill or financial resources of smaller non-profit organisations.
Research limitations/implications
Although based on a single case, the authors believe that the evidence how the use of innovative methodologies may be more appropriate to performing arts impact evaluations, even those less familiar to management researchers.
Practical implications
This paper offers insights into various methods of impact evaluation that may be of use to smaller non-profit arts organisations who may be constrained by limited skills and financial resources.
Originality/value
This paper provides an original contribution to understanding innovative methodologies to perform arts impact evaluations, particularly those assessing soft outcomes, and a contribution in recognising the role of academic researchers in performing such evaluations.
Journal/conference proceeding
Arts and the Market;
Citation
Nicola Jayne Williams-Burnett, Heather Skinner, (2017) "Critical reflections on performing arts impact evaluations", Arts and the Market, Vol. 7 Issue: 1, pp.32-50, https://doi.org/10.1108/AAM-11-2015-0017
Description
Article published in Arts and the Market available at https://doi.org/10.1108/AAM-11-2015-0017
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